development in the details
ERL Solutions, short for Event Resource and Logistics Solutions, builds registration for premium corporate events and works for the agencies that run them. Every event gets its own registration site in the event's own brand, from the first click to the confirmation. Events run entirely on ERL's own platform, or on top of Swoogo for teams that already use it.
We built the platform behind it: the custom front ends, the registration platform itself, an admin panel for every event, and a deep Swoogo integration for teams that want Swoogo underneath. For one client's sales kickoff we also built a game that runs on the event's badge scans.
Registration That Looks Like the Event
Corporate events want registration that matches their brand on every screen. Each ERL site is a custom front end designed for that event. Registration flows branch by attendee type, so VIP guests, speakers and sponsors each get the steps that apply to them, from travel and dietary needs to bringing a guest.
ERL's Own Platform, or Swoogo
An event can run entirely on ERL's own platform, with registrations, sessions and attendee details kept there and the dashboards and reports built straight from them. For teams that already run on Swoogo, the same front end sits on Swoogo's API instead: form submissions land in Swoogo the moment an attendee submits, sessions and agendas sync from it, attendee profiles stay current in both directions, and confirmation emails go out through Swoogo's own engine.
An Admin Panel for Every Event
Each event gets a dashboard with its registration phase and live numbers, plus quick links for the team. On a Swoogo event it also shows the sync status and is where the integration is set up: field mappings tie every registration field to its Swoogo field, and speakers, sessions, locations and FAQs sync in from Swoogo.
A Game That Runs on Badge Scans
For one client's sales kickoff, ERL wanted more than registration. We built a mobile-first attendee app on top of the event's badge scanning: a scan at a session, a booth or an activation shows up on the attendee's phone right away as points, a square on their event passport and a move on the live leaderboard. Each scan counts exactly once, and every rule, from points to passport squares, is set per event without a new release.
